AITO Finnish Sauna Evening - A Reset at SXSW

Step out of the noise of SXSW and into stillness.

AITO Sauna Evening is a curated Nordic recovery experience hosted at Bathe, combining authentic Finnish sauna culture, guided nervous system regulation through Audicin sound therapy, and a quiet space to truly reset.

This is not a party.
This is not networking.
This is a pause.

What’s included:

• Authentic Finnish sauna ritual guided by a Finnish Sauna Buddy
• Audicin sound experience designed to downshift the nervous system
• Finnish sauna food & drink
• Keynote about sauna and sound based wellness protocols by leading Finnish biohacker Ilmo Strömberg
• A calm, intentional environment to recover from sensory overload
• Silence, presence, and embodied restoration
  

Who this is for:
Founders, creatives, investors, media, operators, and anyone feeling the intensity of SXSW in their body. Capacity is very limited.

This experience is intentionally small to preserve depth, safety, and stillness:
10 VIP tickets for a private gathering of VIP's, media and investors (exclusive VIP hour 5-6pm)
50 general admission tickets eligible after the VIP hour (6-9pm)


About Audicin: Audicin is a Finnish neurowellness solution for sleep, recovery, and focus, built on neuroscience-informed brainwave-entraining music journeys. Rooted in Finland’s deep traditions of sound, silence, and nervous-system regulation, Audicin uses scientifically composed music combined with binaural beats and 360 audio to gently guide the brain into states that support deep rest, mental clarity, and physiological recovery. Each journey is designed to work with your nervous system helping you downshift from stress, enhance focus, or prepare the brain for restorative sleep. Audicin is available as an app and sleep headband.

About Ilmo: For over a decade, Ilmo Strömberg has pioneered the use of health technology to master the art of recovery. By tracking his own biomarkers daily, he has turned the "N=1" experiment into a science of peak performance.

Today, Ilmo is applying these insights to a high-stakes mission: partnering with elite athlete and researcher Joel Naukkarinen for Olympic Gold in 2028. A 2024 Biohacker Summit speaker and Finnish media veteran, Ilmo bridges the gap between elite science and daily life. He shows how anyone can use the warmth of the sauna and the power of sound (Audicin) to switch off stress, recharge the mind, and perform at their best every day.

About Bathe: Bathe Austin is an urban sanctuary in East Austin where ancient bathing rituals meet modern wellness and community. This immersive bathhouse experience is designed to help you relax, recharge, and reset your nervous system amidst magnesium-rich thermal soaks, Finnish saunas, cold plunges, and serene lounges in a phone-free, connect-with-yourself environment.

Event is curated by Pia Hytönen, Austin based Finnish mental health advocate, sauna enthuatist & founder of Sunny Way.