Marketing Procurement iQ

Marketing Procurement iQ is the only online global platform that focuses exclusively on advertising and marketing implementation, delivering an exceptional business intelligence resource.Marketing Procurement iQ specialises in covering marketing procurement, media management, category management, marketing operations, marketing services, in-house agencies, creative production and creative operations.We provide insights into five key areas: People, Process, Partners, Technology and Ethics & Ecology across three regions AMEA, Americas and APAC.The highly regarded ‘Big Interview’ series includes Women of Influence; Masters in Marketing Procurement and Leaders in Creative Production.Our respected editorial examines the full spectrum of industry issues, challenges and opportunities. We cover in-depth interviews with leading industry figures, thought leadership articles, business intelligence analysis, insight data, opinion pieces, implementation case studies, best practice management insights, specialist sector reports, subject matter expert insights, industry research reports, cutting edge technology reviews and knowledge sharing.Marketing Procurement iQ engages with leading brands, both in terms of editorial coverage and audience reach. This helps inform and connect those playing a major role in the production, implementation or procurement of advertising and marketing services, driven by the demands of their internal stakeholders and responses to the changing engagement habits of their customers.They represent the biggest budget holders with the most marketing activity, across multiple categories, channels and markets.