Sport & Strategy: The Marketing Challenge 2026
Date & Time
📅 Thu, Mar 12, 2026
🕐 4:30 PM
Ends: Thu, Mar 12, 2026 at 8:30 PM
About This Event
Marketing Challenge
Are you ready to showcase your marketing mindset in a fast-paced, real-world team challenge? Join us at the Sport & Strategy: The Marketing Challenge 2026, an on-campus experience designed for selected candidates who want to test their strategic thinking, creativity, and communication skills.
The session includes an exclusive masterclass and case briefing with David Preiss, Adjunct Professor at IE University (Sports Marketing & Value Creation) and currently working in Global Sports Marketing (Real Madrid) at Adidas.
LinkedIn: https://www.linkedin.com/in/david-preiss/?originalSubdomain=es
Location: IE Tower, Madrid
Date & time: March 12, 5:30 PM (CET)
Event Agenda
- 17:30 – 17:45 | Registration
- 17:45 – 18:00 | Introduction to IE Marketing Masters
- 18:00 – 18:45 | Masterclass & Challenge Explanation (with David Preiss)
- 19:00 – 20:15 | Team Challenge
- 20:15 – 21:00 | Presentation of Results
- 21:00 – 21:45 | Cocktail & Networking
Prize
Each member of the winning team will receive a 25% scholarship to enroll in a full-time Marketing & Communication Master program starting in Fall 2026.
How to participate
Candidates will be selected to take part in the challenge. To apply, send your CV to marta.serra@ie.edu.
Limited spots available. Show your talent and take on the challenge.
How do you want to get there?
Tickets
Free
Good to Know
Duration
4 hours
Refund Policy
Refunds up to 7 days before event
Organized by
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