New York City Grocery Run with Citarella - April 2026

NYC: We're teaming up with Citarella for another Grocery Run!

Ever wondered how to get into Citarella, what brands they look for, and/or how to stay on shelf? Join this event to learn that and more!

We’ll have brand samplings (apply below, tables are granted by application only), networking with your favorite CPG community, and VIP guests from Citarella.

Join us for buyer introductions and networking while enjoying samples and refreshments. Even if you aren’t sampling, bring product with you to show buyers! Sample packets/trial sizes and backpack sampling highly encouraged.

We’ll have food and refreshments available!

Featured Guests from Citarella

• John Rosenblum – Category Manager

Here are the brands sampling at this event:

• Coming soon!

Want to sample at this event? Apply here!

Space is limited! You must apply to sample. A ticket to the event does NOT grant you a sampling table.

Sponsors:

Interested in sponsorship opportunities? Email partnerships@startupcpg.com

About Citarella

Our story began in 1983 when Joe Gurrera bought Citarella, a beloved neighborhood seafood shop on Manhattan’s Upper West Side since 1912. At the time, the store was small (occupying just a fraction of the space that Citarella’s flagship location does today) but Joe saw it as an opportunity to build on his love of seafood in this local treasure. Today, with 7 market locations and nationwide online ordering, Citarella is the premier destination for the finest seafood in the world!

About Startup CPG

Startup CPG is the biggest community in the world for emerging brands. We have 30k+ Slack members, produce the #1 podcast in CPG, host 100+ events per year, and are the #1 education hub for brands trying to improve our CPG ecosystem. It’s free — join today!

Instagram: @startupcpg